How to Succeed as a First-Time Product Marketing Manager
From the moment you step into the product marketing manager role, the pressure to perform becomes real. Your team is watching, the management is assessing you from the get-go, and you might even find yourself questioning your own capabilities.
How RoundTrack Redefined Their Product Strategy with Treford Product Strategy Course
One of the most immediate impacts came from the pricing strategy module. After completing the bootcamp, Adeola’s team completely reimagined their approach.
How Smart Teams Use Product Roadmap to Deliver Faster
Imagine a sales rep talking to a prospect. They promise a feature that will drastically improve the product experience—except it’s not even on the roadmap yet. Whoosh!
Fintech Compliance in Nigeria: Insights from Theophilus Oladipo (CCAS, CFCS, CKC)
With tighter regulations in play and substantial monetary penalties for defaulting, it’s no surprise Moniepoint, Opay, and PalmPay are now doubling down on their data collection and compliance processes, as TechCabal reports.
How I Discovered My Path as a Content Creator—Aishat Abdullahi
→ Meet Aisha Abdullahi, a proud alumna of Treford’s Content Marketing Program. In this conversation, she opens up about her journey in media and content creation, the motivations driving her career and the goals that fuel her passion for content creation. P/S: This is a direct transcription of our audio conversation with her. Content creation […]